- The Impact of an Infographic
Prospective donors are bombarded with messages. To get through this deluge of information, we have to stand out in the crowd with . . . . .
- Tossing Your Cookies: Grassroots Fundraising at its Best
When asked, "What is your earliest recollection of making a charitable donation?" most Americans respond: "Buying Girl Scout Cookies." . . . . .
- Gen Y or Generation Why They Give
The members of Generation Y were born between 1977 and 1998. Three of them grew up in my house, so I have a fair sense of what makes . . . . .
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The Nonprofit Blog
More Nonprofits are not the Answer
Congratulations to Mark Rosenman on a credible and important opinion piece in the December 11, 2011 Chronicle of Philathropy: "Dear Baby Boomers: More Nonprofits Are Not the Answer, Thank You.” I support Mark’s exhortation that bright, creative and caring baby boomers (and their offspring, the baby boomers' babies) invest the time to observe and learn what our current nonprofits are doing, rather than start their own nonprofit or social enterprise. The Internet makes available staff qualifications, program details and impact studies of the good and important work already being done by nonprofits.
After 82 years of relative independence, our full-scholarship, international summer leadership program, Camp Rising Sun (sponsored by the Louis August Jonas Foundation), is investing time and talent in building partnerships with other nonprofits that share our programmatic goals and with funders who share our vision. All ships rise with the tide and collectively we all grow stronger, sharing successes and delivering our programs more efficiently and effectively.
Homework for BBs and BBBs: Do your research: Visit with some nonprofit professionals to learn more about powerful programs and what you can do to merge your own worthy goals with theirs. Nonprofit professionals: You need to take the time to promote the work you are doing and the impact it is having and find ways to meaningfully engage a few of these 12 million Baby Boomers who have great ideas about doing good for the world. The resulting synergy will be well worth the effort.
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